Brighton technical director Dan Ashworth is to lend his soccer experience to cricket by additionally working for brand new county champions Warwickshire.
Ashworth, 50, who started his profession as a footballer and reached director stage with West Brom and England, will sit on the Bears’ cricket audit committee.
“To faucet into his expertise, expertise and imaginative and prescient could possibly be game-changing for Warwickshire,” stated CEO Stuart Cain.
“Dan has been working on the highest stage of soccer for a number of years.”
After Ashworth’s hopes of constructing it as an expert footballer ended at Norwich, he labored in youth soccer with Peterborough United and Cambridge United earlier than becoming a member of West Bromwich Albion in March 2004.
He then took over from Aidy Boothroyd because the Baggies’ academy director in June 2004 earlier than succeeding Simon Hunt as their sporting and technical director in 2007.
He was then headhunted by the Soccer Affiliation to develop into director of elite growth in 2012, a task he stuffed for seven years till resigning from the FA in 2018 to hitch Brighton.
He’s nonetheless primarily based within the Midlands, from his time with West Brom.
Using different figures from one other sport was maybe first pioneered by Wolves, who had former England ladies’s cricket captain Rachael Heyhoe-Flint on their board in a advertising and marketing and PR function beneath the Hayward household in 1997.
Southampton then appointed former England rugby union participant and coach Clive Woodward to be their technical director in 2004.
Bristol Metropolis chief government Richard Gould, son of soccer legend Bobby, served his time within the CEO function with two county cricket golf equipment, Somerset and Surrey earlier than shifting to Ashton Gate.
And Warwickshire’s personal CEO Cain took up his function with the Bears after becoming a member of the membership from Coventry-based Premiership outfit Wasps.
“We need to create the most effective high-performance construction and tradition inside the recreation, which can assist us to provide Warwickshire groups that may constantly win and problem for trophies throughout senior and county age group ranges,” stated Cain.
“The membership prides itself on being modern and we have now no hesitation in wanting past conventional cricket circles to realize our objectives.
“Along with usually offering enter to the cricket audit committee, Dan will mentor the coaches and cricket administration group, offering alternatives for them to expertise new high-performance environments in soccer.”
Ashworth will sit on the cricket audit committee alongside Cain, Bears director of cricket Paul Farbrace, chairman Mark McCafferty and long-standing members John Dodge and John Winspear.